How Pandemic affected Digital video marketing for brands
Digital video marketing saw a new phase while we were safely tucked inside our homes. The acceleration in the demand for digital marketing was at such a speed that every industry began its services online. When the demand for digital marketing increased, so was the…
CRED’s unconventional advertising with Rahul Dravid
Unconventional advertising is something that brands are resorting to these days. A child grows up looking up to his favorite sportspersons, aiming to someday become like them. Every person, sports fan or has a connection to the sportsmen on an emotional level. This connection with…
Why Nike Ads are so popular and how the brand got a niche to it?
Nike was formerly known as Blue ribbon Sports. A startup from Oregon transformed into global sportswear and sports goods giant. Nike took to almost all kinds of marketing techniques to grow into what it is today. The brand spends an equitable amount of its budget…
Top Marketing challenges that video solves best
The marketing scenes and marketing challenge have changed a lot after the introduction of smartphones and even more since social media became a tool for marketing. On social media platforms like YouTube, TikTok, Facebook, and Instagram, video marketing has become a prime place for video…
Food Photography: What goes into it?
Have you ever wondered how can a food item look so delicious and lively, that too in pictures? Food photographs in menus cards, advertisements, blogs, and magazines are the works of food photography. This profession is a good income generator in modern times. Food photography…
4 Platforms to use your Video content
All businesses can benefit from more sales. Regardless of your industry, video content can do wonders for your company. Don’t believe us? Well, more than half of global marketing experts say that videos yield the highest ROI compared to other types of content. Furthermore, 43% of consumers want…
7 Things to consider before you start a Podcast
When it comes to creating a podcast, trust me it is as easy as it gets. Here are 7 Things to consider before starting a podcast to hop on the veritable success train going on full speed, gaining momentum as each second passes. From the…
Power of emotional marketing for brands today
Humans are driven by emotions even for making the tiniest of decisions in everyday life. This is where emotional marketing comes into the picture. For instance, when we find ourselves pushing a glass of water from the edge to the center, that decision is emotional….
How Videos act as a marketing tool during the Pandemic?
Marketing has changed immensely over timeless generations. Now, Videos act as a marketing tool since Technology and research have often changed. Hence, Video marketing requires innovation and adaptation. The introduction of creative images in print journalism like ad space in newspapers, banners, brochures proved to…
3 secrets of super successful Video Marketing
Video marketing is a Brahmāstra– a single tool that is the killer for content. We would love to share the 3 super successful Video Marketing secrets you need to know today. Everything in life is a video. The visuals are played in the form of a…